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Introduction
IP PANORAMA was designed to help SMEs utilize and manage Intellectual Property (IP) in their business strategy. In the past, most of the IP education materials had a legal orientation, even though businesses had a real need for a business-oriented IP education. IP PANORAMA increases IP-awareness among enterprise sector and a wide range of university students by providing practical knowledge about using IP for business success. IP PANORAMA's new instructional design strategy combines 'storytelling' with educational technology to keep the material informative as well as interesting. The content of each module, based on real-world IP case studies, covers a wide range of IP-related issues from a business perspective with a special focus on the situation of SMEs. |
Module 01 Importance of IP for SMEs |
Module 02 Trademarks and Industrial Designs |
Module 03 Inventions and Patents |
Module 04 Trade Secrets |
Module 05 Copyright and Related rights |
Module 06 Patent Information |
Module 07 Technology Licensing in |
Module 08 IP in the Digital Economy |
Module 09 IP and International Trade |
Module 10 IP audit |
Module 11 IP Valuation |
Module 12 Trademark Licensing |
Module 13 IP Issues in Franchising |
Last updated 4 APRIL 2013
Intellectual Property Technical Cooperation Division
Trade and Cooperation Division